Tuesday, April 04, 2006

 

easyHotel the cheapest hotel in London



easyHotel









Since 1995, my 'easy' brand has stood for value for money and consistent quality of products and services in the same way as the 'Virgin' brand belonging to my peer Richard Branson. The family of easy companies operates now in 18 countries!

From easyJet to the most recent easyGroup company all my businesses share the key values of:

being low cost
innovative
fun
and always an "underdog" fighting for the little guy! David versus Goliath
Be one of the first to benefit from this exciting easyHotel franchise opportunity

easyHotel is unlike anything in the marketplace!

Sacrificing luxury space, whilst maintaining all the necessary functional space has never been asked of hotel customers before – especially when in exchange for that space we deliver benefits in price!

easyHotel is shifting paradigms – be part of a brand that has always challenged the accepted norm, and benefit from being one of my initial franchise partners.

The first easyHotel opened in London's Earls Court in August offering rooms for as little as £20 and achieved a 97% occupancy rate in its first month, with the rate increasing to 98% occupancy in September. After only 5 days in October the London easyHotel occupancy rate for the entire month is already running at 93%. These very high occupancy rates have been achieved with easyHotel in London spending practically no money on advertising.

The global growth of easyHotel will come through franchising and the first easyHotel franchisee in Basel, Switzerland had already signed up before the first easyHotel in London was open. The success of easyHotel in Basel has been as impressive as the easyHotel in London. It opened on 5 September with prices starting from £11 and in its first month had a 97% occupancy rate.

easyHotel offers consumers a safe, clean, private room with en-suite facilities in urban centres, where customers can accept a smaller space for a smaller price

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